How to limit your average daily spend?

When creating an advertising campaign, you would be able to choose a setting called "Limit average daily spending'. This means that if you choose this option, we will spread your campaign budget (somewhat) evenly across the amount of days you would like the campaign to run for.

Selecting this setting will ensure that the budget won't be spent too quickly (or before the campaign ends) but that every day that the campaign is set to run, your ads will show. If the daily budget is not spent, it will be added to the following day's budget.

Here's an example: If you create a campaign with a budget of 100 DAI and set it to run for 10 days, then our platform will aim to spend only 10 DAI from the budget each day. As you know, however, the spend of the campaign depends on traffic and targeting too so it's possible the allocated daily budget is not spent. So if on day 1 only 5 DAI is spent, the budget for day 2 will be 15 DAI (10DAI for that day + the 5 unspent DAI from the previous day).